Frog Skateboards
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Frog Skateboards and Apparel
Started in 2015 by Jesse Alba and Chris Milic, Frog Skateboards brings a childlike playfulness to skateboarding through their hand-drawn graphics and offbeat approach to marketing. Known for their quirky board illustrations and lo-fi videos like ""The Frog Video"" and ""For The Children,"" Frog maintains a deliberately naive aesthetic that stands apart from skateboarding's serious side. The brand's apparel features Milic's distinctive artwork and intentionally simple designs, while their team, including Pat Gallaher and Luis Ouida, embodies their approach of keeping skating loose and fun above all else.