There Skateboards

There Skateboard Decks

Jeffrey Cheung and Gabriel Ramirez co-founded There Skateboards, emerging from their earlier Unity project in 2017 with a focus on supporting queer and trans skaters of color. Cheung's background as artist, skater, and musician influences their graphics, which combine surreal imagery with philosophical concepts that reward closer inspection rather than immediate visual gratification. Their boards appeal to riders who understand that authentic progression requires diverse voices, not just technical innovation or demographic targeting. There demonstrates that skateboard companies can create intellectually engaging graphics while maintaining functional performance, treating each board as legitimate artistic expression rather than decorative surface treatment. The brand proves that sophisticated aesthetics and meaningful representation enhance rather than compromise skateboarding authenticity.